# AI-search monitoring versus execution: a verification matrix. - working worksheet

Reviewed alongside the Eli guide: https://hireeli.io/resources/research-monitoring-vs-execution-platform-matrix

## Decision to make

Test whether an AI-search product owns observation, action or the complete transition

Owner: ____________________
Review date: ____________________
Canonical page or destination: ____________________

## Buyer questions

- [ ] How can buyers distinguish monitoring from execution?
- [ ] Which workflow states should a product demonstrate?
- [ ] Does content generation count as execution?

## Evidence-led work plan

### 1. Observation states

Require exact question, provider, answer, mention, competitor, citation, date, market and failure evidence.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 2. Decision states

The platform should identify the target audience, intent, page, action type, evidence and reason the opportunity outranks alternatives.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 3. Execution states

A draft, approval, CMS response, public fetch and durable receipt are distinct.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 4. Outcome states

Remeasured answers, crawler events, referral visits, qualified actions and CRM outcomes stay separate.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

## Source ledger

- [ ] Promptwatch workflows: https://promptwatch.com/changelog
- [ ] Profound workflows: https://help.tryprofound.com/articles/9762251986-workflows-overview
- [ ] Conductor AI Search Performance: https://support.conductor.com/en_US/conductor-intelligence/ai-search-performance
- [ ] Eli AI Visibility Index methodology: https://hireeli.io/ai-visibility-index/methodology

## Measurement boundary

Baseline date and exact context: ____________________
7-day observation: ____________________
14-day observation: ____________________
30-day observation: ____________________
Known limitations: ____________________

Keep technical eligibility, citations, recommendations, visits, leads and revenue as separate evidence. This worksheet does not guarantee an external ranking or commercial result.