# Technical SEO and AEO audit template. - working worksheet

Reviewed alongside the Eli guide: https://hireeli.io/resources/ai-search-technical-audit-template

## Decision to make

Audit the discovery and eligibility layer before producing more content

Owner: ____________________
Review date: ____________________
Canonical page or destination: ____________________

## Buyer questions

- [ ] What belongs in a technical AEO audit?
- [ ] Does llms.txt replace normal SEO?
- [ ] Which issues should be fixed before publishing more pages?

## Evidence-led work plan

### 1. Discovery

Check robots, sitemap membership, internal links, orphan pages, redirect chains, server responses and IndexNow or Search Console submission where supported.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 2. Eligibility

Check canonical, noindex, snippet controls, rendered text, mobile experience, duplicate intent and whether structured data matches the visible page.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 3. AI delivery

Test documented search crawlers through the CDN and WAF, keep private routes blocked and inspect server evidence when available.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 4. Priority

Fix sitewide blockers, commercial-page blockers and incorrect entity facts before low-impact markup or additional informational pages.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

### 5. Sample rendered pages, not configuration alone

For each important template, test at least one real production URL as a browser, a plain HTTP client and a named crawler where logs allow it.

Evidence or artifact: ____________________
Status: [ ] not started  [ ] working  [ ] verified  [ ] blocked

## Source ledger

- [ ] Google Search Central: AI features and your website: https://developers.google.com/search/docs/appearance/ai-features
- [ ] OpenAI: publishers and developers FAQ: https://help.openai.com/en/articles/12627856-publishers-and-developers-faq
- [ ] Perplexity: crawler documentation: https://docs.perplexity.ai/docs/resources/perplexity-crawlers
- [ ] IndexNow protocol documentation: https://www.indexnow.org/documentation

## Measurement boundary

Baseline date and exact context: ____________________
7-day observation: ____________________
14-day observation: ____________________
30-day observation: ____________________
Known limitations: ____________________

Keep technical eligibility, citations, recommendations, visits, leads and revenue as separate evidence. This worksheet does not guarantee an external ranking or commercial result.
